Robert Ashcroft to step down as Chief Executive of PRS for Music in 2019
Robert Ashcroft has announced that he will step down as Chief Executive of PRS for Music on the tenth anniversary of his appointment, at the end of December 2019.
Under Ashcroft’s leadership, PRS for Music has launched three industry joint ventures: ICE, Network of Music Partners (NMP) and PPL PRS Ltd, each designed to improve the efficiency and effectiveness of collective rights management.
Robert has also played a major role in the adaptation of European copyright law to the Internet era. His 2010 ‘hubs strategy paper’ was central to the 2014 European Collective Rights Management Directive, while it was his argument about the ‘transfer of value’ that convinced the European Commission that user-upload platforms and other social media should be made liable for copyright.
Robert Ashcroft, Chief Executive, PRS for Music, said: “Working for PRS has been by far the most compelling and worthwhile thing I have ever done. It has been a privilege to work on behalf of our members and I would like to thank them, our board, and above all my colleagues, for their support over the years.”
Nigel Elderton, PRS Chairman, said: “Robert has given the organisation a decade of stability and growth, making it the considerable success it is today. He should be rightly proud of his legacy and the health in which he leaves PRS for Music. On behalf of all our members, staff and industry partners I would like to thank Robert for his service and the positive impact he has had. We wish him every success in the future.”
Crispin Hunt, BASCA Chair, said: “Robert Ashcroft is a visionary leader who has helped guide music across some very wild and unchartered territory. His legacy will likely be felt as widely across its future landscape. A place where ‘value’ will hopefully be ‘transferred’ back to ©reators via robust and effective collective rights – in no small part due to him.”